Guess? Inc. retail strategy positions company for strong growth

  • Guess Jeans
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Through an analysis of the average unit retail price, Wunderlich Securities has determined that Guess? Inc., Abercrombie & Fitch, and Urban Outfitters are the top three retailers positioned for the Fall 2016 retail season. “The results of this month’s pricing survey reiterates ‘that, above all else, a strong, well-followed, engaging brand is critical for long-run success in the current specialty retailer marketplace.’”* Guess? Inc., a billion dollar, global retailer, uses daVinci Buy Planner to simplify buying for the omni channel and to create better assortments.

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